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Introducing the 2023 matrix Standard


Welcome to the Launch of the Revised 2023 matrix Standard making the Standard fit for the next 10 years and beyond. Please see the content below.


5 minute introduction video from Roger Chapman, Head of Service


matrix Standard 2023 launch video with Roger Chapman, Head of Service and Dr. Deirdre Hughes OBE, Chair of the Review


Upcoming Webinars on the 2023 Standard

What will the new elements be?

The revised matrix Standard will have 7 elements to it.

  • Purpose
  • Resource
  • Offer
  • Delivery
  • Outcomes for individuals
  • Impacts for organisations
  • Continuous Improvement

The Final Report

Click here to read the Final Report to gain insight into the matrix Standard Review. This covers an overview of the whole project, which took over two years to complete. There is a foreword from Dr Deirdre Hughes OBE, who was the Chair of the Review.

What does the review of the matrix Standard entail and what does it mean for the future of IAG?

Hear from some of our Executive Steering Group members who have shared their thoughts and hopes for the new standard on the mission to #makeIAGbetter.

Literature Review

The purpose and scope of the literature review is to identify the key features of good quality Information, Advice and Guidance (IAG), so that these can be considered as part of the matrix Standard update.  The content draws on empirical evidence about effective Information, Advice and Guidance (IAG), gathered and analysed to inform a contemporary matrix quality standard ‘fit for purpose’ now and in the years ahead.

Literature Review: Executive Summary

Click here to read the Executive Summary to gain an insight the Literature Review for the Review of the matrix Standard.

The first pilot assessment was completed!

Education Development Trust, Employability and Careers who held the matrix Standard under the current criteria, have successfully achieved accreditation under the newly revised matrix Standard criteria. How did they find the new Standard and what did it mean to them to be part of the process and gain accreditation under the new criteria? 

Meet our Executive Steering Group and Advisory Group Members

  • Dr. Dierdre Hughes (Chair) - DMH Associates
  • Jennifer Wallis - Department for Education
  • Scott Parkin - Institute of Employability Professionals (IEP)
  • Carolyn Parry - Career Development Institute (CDI)
  • Julia Waterhouse - National Careers Service
  • Sarah Baker - National Careers Service
  • Kathy Leahy - External Verifier
  • Kieran Gordon - Careers England
  • Chris Jones - The Growth Company
  • Roger Chapman - The Growth Company
  • Babington
  • Brook
  • Valkyrie Support Services
  • The Coalfields Regeneration Trust
  • Skills Development Scotland
  • Gloucestershire College
  • Keith Cook Training Ltd
  • Northamptonshire Adult Learning
  • Firebrand Training Ltd.
  • M.I.T. Skills
  • Oldham College
  • Qube learning
  • Southampton City Council - Communities, Culture, & Homes
  • The Careers Group
  • West Midlands Combined Authority
  • The Open University
  • Citizens Advice
  • NCS - Education and Development Trust
  • NCS Prospects
  • NCS - Growth Company
  • Growth Company
  • Quality in Careers
  • Lantra
  • University of Nottingham
  • Toolshed / New Meaning
  • iCeGS
  • Self Employed
  • Hopwood Hall College
  • Gatsby Foundation
  • The Careers and Enterprise Company
  • Hartlepool Borough Council
  • Money Advice and Pension Service
  • Leicester City Council / HOLEX
  • Ambitious About Autism
  • Fareport
  • Black Country Housing Group
  • Learn Plus
  • Achievement Training Ltd
  • Well Consultancy
  • South Staffs College
  • City Gateway
  • Careers Wales
  • Careers Service (Northern Ireland)
  • Skills Development Scotland
  • Holex
  • Darnall Forum
  • Deere Apprenticeships
  • Entrust
  • Loughborough College
  • South Staffs College
  • Newcastle UXL
  • Bury College
  • Northampton College
  • ProVQ Ltd
  • Suffolk New College  
  • Sussex Council of Training Providers
  • MAXIMUS People Services
  • Association of Colleges
  • Carefree Cornwall Fostering Independence


Yes, there will be a period of time when your assessment must be completed - you can choose whether to be assessed against the 2011 version of the Standard or the 2023 one. The transition period will be from the 16th of May - 31st of Dec 2023.

(the timescale for the full transition will be until 2026 as your three-year assessment falls due)

We will offer free webinars to introduce the 2023 version and answer any questions you may have. Roger Chapman, Head of Service and David Crosby, MBE and Licenced Assessor will be hosting the webinars. Please see here to sign up. 

For further paid support, please see here for further details.

There will now be 7 Elements in the 2023 matrix Standard:

  • Purpose
  • Resource
  • Offer
  • Delivery
  • Outcomes for individuals
  • Impacts for organisations
  • Continuous Improvement


This incorporates the previous 2011 elements.

The previous version was 10 years old, and the Department for Education (DfE) wanted the Standard to remain world-class.

It’s an evolution of the previous standard to modernise it. Whilst it is broadly similar, there will be a document which sets out the differences between the 2011 Standard and the 2023 one.

The review has been completed and the 2023 version has now been approved by DfE.

Broadly no, the costing model remains similar although there are some changes planned for large colleges and National Careers Service provision. Please speak to us if you have any queries about the cost.